Privacy policy

Privacy Policy

Last updated: May 25, 2026

This Privacy Policy describes how By Grace Decor ("By Grace Decor," "we," "us," or "our") collects, uses, and shares personal information when you visit, use, or make a purchase from https://www.bygracedecor.com (the "Site"), contact us, or interact with our email or text message marketing.

Personal Information We Collect

When you visit the Site or make a purchase, we collect personal information that helps us operate the Site, fulfill orders, provide customer support, and communicate with you.

Device and Site Information

We may collect information about your device and how you interact with the Site, including browser type, IP address, time zone, cookie information, pages or products viewed, search terms, referring websites, and how you navigate the Site.

Purpose of collection: to load the Site correctly, maintain Site security, prevent fraud, understand Site performance, and improve the customer experience.
Source of collection: collected automatically through cookies, log files, pixels, tags, plugins, and similar technologies.
Disclosure for a business purpose: shared with service providers that help us operate the Site, provide analytics, support advertising, and improve ecommerce performance, including Shopify and analytics or advertising partners.

Order Information

When you place an order, we collect information needed to process and fulfill that order, including name, billing address, shipping address, email address, phone number, order details, payment and transaction information, and delivery information.

Purpose of collection: to process payments, fulfill orders, arrange shipping, provide order confirmations, communicate with you about your order, screen for risk or fraud, provide customer support, and maintain business records.
Source of collection: collected from you during checkout or customer support interactions.
Disclosure for a business purpose: shared with Shopify, payment processors, shipping and fulfillment providers, fraud prevention providers, and other service providers that help us complete your order. We do not store full payment card numbers.

Customer Support Information

If you contact us for customer support, we may collect your name, email address, phone number, shipping address, order details, and any other information you choose to provide.

Purpose of collection: to respond to questions, requests, complaints, returns, order issues, or other communications.
Source of collection: collected from you.
Disclosure for a business purpose: shared with service providers that help us operate the Site, manage customer communications, and provide customer support.

Marketing and Text Message Information

If you sign up for marketing communications, we may collect your name, email address, phone number, marketing preferences, SMS opt-in status, consent records, opt-in date and time, opt-in source, IP address where applicable, message history, interaction data, cart information, product information, and information about how you interact with the Site and our marketing messages.

Purpose of collection: to send email and text message marketing communications, promotional offers, updates, cart reminders, and other messages when you have opted in or when otherwise permitted by applicable law. We also use this information to manage subscriptions, maintain consent records, honor opt-out requests, and improve our marketing communications.
Source of collection: collected from you through the Site, checkout, pop-up forms, embedded forms, text message opt-in forms, and other subscription methods. Certain information may also be collected automatically through cookies, pixels, tags, plugins, or similar technologies, including information about your shopping cart and whether a cart has been abandoned.
Disclosure for a business purpose: shared with service providers that help us provide email marketing, text message marketing, website functionality, analytics, and message delivery, including Shopify, Klaviyo, telecommunications providers, and other vendors that assist with delivering and managing messages.

How We Use Personal Information

We use personal information to:

Offer products for sale and operate the Site
Process payments, fulfill orders, arrange shipping, and provide order confirmations
Provide customer support
Screen orders for fraud or security risks
Manage subscriptions, marketing preferences, consent records, and opt-out requests
Send email and text message marketing communications when you have opted in or when otherwise permitted by applicable law
Send cart reminders, including abandoned cart messages
Measure, personalize, and improve the Site, marketing, and customer experience
Comply with legal obligations and protect our rights

Sharing Personal Information

We share personal information with service providers that help us provide our services, operate the Site, fulfill orders, process payments, ship products, provide customer support, send marketing communications, measure performance, and fulfill our contracts with you.

For example:

We use Shopify to power our online store. You can read more about how Shopify uses personal information at https://www.shopify.com/legal/privacy.
We use Klaviyo and related service providers to help manage email marketing, text message marketing, subscription preferences, consent records, and marketing communications.
We may share personal information, including phone numbers and SMS opt-in or consent status, with service providers that help us provide messaging services, including platform providers, telecommunications providers, and vendors that assist with delivering and managing text messages.
We may share personal information with payment processors, shipping providers, fraud prevention providers, analytics providers, advertising partners, and other service providers that support our ecommerce operations.
We may share personal information to comply with applicable laws and regulations, respond to lawful requests, enforce our terms, protect our rights, or protect the rights, property, or safety of our customers or others.

We will not share, sell, rent, or disclose text messaging originator opt-in data or SMS consent status with any third party for that third party's own marketing purposes. SMS opt-in data and consent status may be shared only with service providers that help us provide and manage messaging services.

Text Message Marketing

If you provide your phone number and opt in to receive text messages from By Grace Decor, we may use your phone number to send promotional messages, offers, updates, cart reminders, and other marketing text messages. Consent to receive text messages is not a condition of purchasing any goods or services.

We use your phone number, SMS opt-in status, consent records, message history, and related interaction data to send and manage text message marketing, maintain compliance records, honor opt-out requests, and improve our messaging program.

You may opt out of receiving marketing text messages at any time by following the unsubscribe instructions included in our messages, such as replying STOP, or by contacting us through the Site. Message and data rates may apply.

By Grace Decor's website uses cookies, plugins, pixels, tags, and similar technologies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information may be used to determine when to send cart reminder messages by text message if you have opted in to receive text messages from us.

Email Marketing

If you subscribe to our emails, we may send you updates, offers, product announcements, cart reminders, and other marketing communications. You may unsubscribe at any time by using the unsubscribe link in our emails or by contacting us through the Site.

Behavioral Advertising and Analytics

We may use personal information to provide targeted advertisements or marketing communications we believe may be of interest to you. We may also use analytics tools to understand how customers use the Site and improve our products, content, and marketing.

We may share information about your use of the Site, your purchases, and your interaction with our ads on other websites with advertising and analytics partners. We may collect and share some of this information directly with those partners, and in some cases through cookies, pixels, tags, plugins, or similar technologies.

The above excludes text messaging originator opt-in data and SMS consent status. We do not share, sell, rent, or disclose text messaging originator opt-in data or SMS consent status with advertising partners or non-affiliated third parties for their own marketing purposes.

You can learn more about targeted advertising from the Network Advertising Initiative at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You may opt out of some targeted advertising through the following resources:

Facebook: https://www.facebook.com/settings/?tab=ads
Google: https://www.google.com/settings/ads/anonymous
Digital Advertising Alliance: https://optout.aboutads.info/

Cookies

A cookie is a small amount of information that is downloaded to your computer or device when you visit a website. We use cookies and similar technologies to operate the Site, remember preferences, support checkout and cart functionality, understand Site usage, prevent fraud, and support advertising and analytics.

Cookies make your browsing experience better by allowing the Site to remember your actions and preferences, such as login, region selection, shopping cart activity, and checkout activity. Cookies also provide information on how people use the Site, including whether it is their first visit or a return visit.

Most browsers automatically accept cookies, but you can choose whether to accept cookies through your browser settings. Removing or blocking cookies may affect your experience and certain parts of the Site may no longer function correctly.

You can read more about Shopify cookies at https://www.shopify.com/legal/cookies.

California Privacy Rights

If you are a California resident, you may have certain privacy rights under California law, subject to legal limits and verification requirements. These may include the right to:

Know what personal information we collect, use, disclose, sell, or share
Request access to personal information we maintain about you
Request correction of inaccurate personal information
Request deletion of personal information
Opt out of the sale or sharing of personal information, where applicable
Limit the use or disclosure of sensitive personal information, where applicable
Not be discriminated against for exercising your privacy rights

We do not sell personal information for money. We also do not sell, rent, share, or disclose text messaging originator opt-in data or SMS consent status with third parties for their own marketing purposes.

Depending on how certain advertising and analytics tools are classified under California law, some data sharing with advertising partners may be considered "sharing" for cross-context behavioral advertising. California residents may contact us through the Site to exercise applicable privacy rights or opt out where required.

If you would like to designate an authorized agent to submit a request on your behalf, the agent may contact us through the Site. We may need to verify your identity and the agent's authority before completing the request.

Other Privacy Rights

Depending on where you live, you may have additional privacy rights, including rights to access, correct, delete, restrict, or object to certain processing of your personal information. To make a privacy request, contact us through the Site.

Retention

We retain personal information for as long as reasonably necessary to provide our services, fulfill orders, maintain business records, comply with legal obligations, resolve disputes, prevent fraud, enforce agreements, and support legitimate business purposes. When personal information is no longer needed, we will delete, de-identify, or archive it where appropriate.

Automated Decision-Making

We do not engage in fully automated decision-making that has a legal or similarly significant effect using customer data. Shopify and other service providers may use limited automated processing to help prevent fraud and protect ecommerce transactions.

Selling Personal Information

Our Site does not sell personal information for money. We also do not sell, rent, share, or disclose text messaging originator opt-in data or SMS consent status with third parties for their own marketing purposes.

Location-Based Services

We do not use precise location tracking or location-based services. We may collect limited location-related information, such as IP address, time zone, or shipping address, to operate the Site, process orders, prevent fraud, provide analytics, and improve our services.

Minors

The Site is not intended for individuals under the age of 18. We do not intentionally collect personal information from children. If you are a parent or guardian and believe a child has provided us with personal information, please contact us through the Site to request deletion.

Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Changes

We may update this Privacy Policy from time to time to reflect changes to our practices, technology, legal requirements, or other operational reasons. The updated version will be posted on the Site with a new "Last updated" date.

Contact

If you have questions about this Privacy Policy or would like to exercise a privacy right, please contact us through the support or contact form available on the Site.